Brand & Marketing Strategy Guidance for purpose-driven solopreneurs.
These offerings are perfect for a business owner like you who:
Because I started as a bootstrapping solopreneur too, I totally get that budgets are tight and time is limited. I’ve created these offers to help you, using the same frameworks I use with all my clients.
Has a small, early-stage business
Is wearing all the hats while you build something great
Is looking for more budget-friendly guidance to help you
I see you, going round in circles with indecision or being paralysed and not taking action. Despite all the hard work you’ve done the pieces of the puzzle aren’t quite fitting together. Let’s sort that right out, shall we?
Getting strategy right
Our Mission is Your Success
Brand Decoder
90-minute ‘express’ strategy session with Melissa
Let's dissect that brand challenge you're having and piece it back together, together. Consider this the opportunity to float some of those ideas and inklings you've had, to help you figure out your path forward.
Whether it's a 'permission slip' you're looking for, some ideas and direction for your next steps, or all of the above, this express strategy session is great for gaining CLARITY and ACTION.
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$250 aud (+gst)
"She brings both discipline and fun to the process. Her tools and resources enable you to thoroughly work through your brand strategy so that you come out the other side with clarity and direction."
- Kate Patsky, Founder, PekoeBrew Tea Company
Melissa is unique. She is a brand strategist that cares deeply about ensuring you create a commercially sound business.
"I couldn't be more thrilled with the concise insight Melissa was able to offer. She was able to highlight the strengths of my brand and to suggest some concrete steps to improve. I was able to come up with a COVID-19 Marketing Strategy and I feel my brand is stronger than ever."
- Liz Gillooley, Captain, Layla Sailing
I know the feeling I want my customers to have when looking at my branding, but translating that desire into reality sometimes takes an expert's eye.
"It was clear Melissa had taken time to really get to know me and my vision by reviewing all my content before we met. We were able to get straight down to business - Melissa had diagnosed the gaps I needed to close and had an approach and frameworks ready to go for our call."
- Louise Gibson, Strategic Transformation Consultant
We used every minute of the session productively and I quickly felt a rush of excitement and relief run over me as I realised everything was coming together!
"In our session I had few "aha, why didn't I think of that earlier?" moments which is exactly what you want from a strategy session."
- Mia Fileman, Campaign Del Mar
Every strategist needs their own strategist. It was so good to get a second opinion, especially one I value so much. Objectivity wasn't happening so there was a lotta second-guessing, overthinking and going round in circles.
"Honestly just loved bouncing thoughts with another marketing brain, it was so valuable. I have more trust in how to approach the next steps... slowly, authentically, intentionally."
- Haley Berryman, Cool Wow Collective
Mel made me feel super comfortable and I liked how it was unstructured. Can't wait to book session #2 and take things a step further.
- Louise Gibson, Strategic Transformation Consultant
The 90 Day Brand Plan
DIY Brand Roadmap for industrious solopreneurs
Take control of your brand (and what it stands for) so you never have to second-guess Every.Single.Decision in your business again.
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Course
Unlock Your Brand
Group Workshop
Coming October 2021
6-week business, brand and marketing strategy mentoring with Melissa Packham.
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WHO WE'VE WORKED WITH
Campbell’s
Arnott’s
Frucor Suntory
Parmalat
Pauls
Ice Break
OAK
Breaka
Vaalia
Odette & Co
Digital Nomad Girls
Secret Source
Land Solution
A1CRM
Green Beacon Brewing Co
Let's Grab Coffee
If you’re unsure about what might be a best fit for you, let’s talk.
Whether it’s directing you to one of my offers - or to the specialist who can best serve you - this is a zero-pressure space to get you on the right path.
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